Trading View for the Visually Impaired
Case study
Trading View for the Visually Impaired
Case study
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CHALLENGE (1)
Objective: Develop an accessible version of Trading View or a similar trading platform for visually impaired users.
Identified Problem: Most trading and charting apps are heavily visual, making them challenging for visually impaired individuals to use.
Objective: Develop an accessible version of Trading View or a similar trading platform for visually impaired users.
Identified Problem: Most trading and charting apps are heavily visual, making them challenging for visually impaired individuals to use.
GOAL (2)
Design UX/UI that supports voice guidance, screen reader accessibility, and automation.
Enable visually impaired users to access financial data and trade efficiently.
Design UX/UI that supports voice guidance, screen reader accessibility, and automation.
Enable visually impaired users to access financial data and trade efficiently.
USER RESEACH (3)
Target Audience:
Visually impaired individuals interested in trading.
Professional traders with partial or complete vision impairment.
Research information about visually impaired individuals who are traders or investors on YouTube.
Research Methods:
Interviews with visually impaired users to understand the challenges of using trading apps.
Study platforms that provide accessibility features, like Be My Eyes Voice over and Talk Back.
Key Insights:
Users need summarized, easy-to-understand data in audio format.
Navigating through charts with screen readers presents difficulties.
Target Audience:
Visually impaired individuals interested in trading.
Professional traders with partial or complete vision impairment.
Research information about visually impaired individuals who are traders or investors on YouTube.
Research Methods:
Interviews with visually impaired users to understand the challenges of using trading apps.
Study platforms that provide accessibility features, like Be My Eyes Voice over and Talk Back.
Key Insights:
Users need summarized, easy-to-understand data in audio format.
Navigating through charts with screen readers presents difficulties.
PROBLEM (4)
“How can we enable visually impaired users to access charts
and key information in Trading View and trade effectively
without relying on visual elements?”
App Feature & User Stories (5)
As a visually impaired user,
I want the Trading View platform to support voice control for key functions like viewing my watchlist, generating asset and chart reports, and exploring market trends,
so that I can navigate the platform, receive updates, and make informed investment decisions without relying solely on visual cues.
As a visually impaired user,
I want the Trading View platform to support voice control for key functions like viewing my watchlist, generating asset and chart reports, and exploring market trends,
so that I can navigate the platform, receive updates, and make informed investment decisions without relying solely on visual cues.
Design Ideation (6)
Voice Alerts: Notify users when an asset reaches a certain price.
Voice Navigation System: Provide audio cues for touch interactions on the screen.
Graph-to-Text Translation: Describe trends like, “The stock price increased by 10% over the past 24 hours.”
Voice Command Support: E.g., “Open BTC/USD chart” or “Check the latest news.”
High-Contrast Mode: For users with partial vision impairment.
Voice Alerts: Notify users when an asset reaches a certain price.
Voice Navigation System: Provide audio cues for touch interactions on the screen.
Graph-to-Text Translation: Describe trends like, “The stock price increased by 10% over the past 24 hours.”
Voice Command Support: E.g., “Open BTC/USD chart” or “Check the latest news.”
High-Contrast Mode: For users with partial vision impairment.
RESULTS (7)
Trading View for the Visually Impaired Prototype